Sanja Rocco
Art Director & Designer
Lecturer

About
Short CV
01
EDUCATION
Sanja Rocco, PhD received her doctorate at the Faculty of Economics and Business, University of Maribor, Slovenia with a doctoral thesis on the topic of design management.
She obtained her scientific master’s degree at the Marketing Department of the Faculty of Economics, University of Zagreb, Croatia. She graduated from the Faculty of Architecture at the University of Zagreb, Croatia.

02
DESIGN
Sanja is a designer and creative director in the field of visual communications. For years, she has also been active in the international design organization (icoD) as a member of executive board and she also promotes the design profession on the domestic design scene at the international design exhibition (zgraf). She is a member of national professional associations: ulupuh – Section for design and visual communication & Croatian design association (hdd).
Sanja also works as a lecturer at Zagreb School of Business, Edward Bernays University and Academy of Applied Arts at the University of Rijeka in Croatia. Her courses are: Creative Thinking, Design and Innovation Management, Visual Communication, Branding.
03
AWARDS & PUBLICATIONS
She participated in numerous design exhibitions and competitions, and her work earned domestic and international awards and recognition.
Let’s highlight a few:
Gold Award – European Letterhead Design Competition, London 1998 / co-author Tadej Bratelj;
Merrit Award – 78th Art Directors Club, New York, 1999;
Honorable Mention – BIO 15, Ljubljana 1999;
Crni mačak Award for CD cover design – Ruke by Darko Rundek, 2003;
European Design Awards – Silver winner for Black&White greeting cards, 2023.
Works published in:
Print European Annual 2000;
AREA: 10 critics/100 graphic designers/10 curators, Phaidon London NY, 2003;
Vukić, Margolin: Hrvatski dizajn sad/Croatian Design Now, UPI3M, Zagreb 2009;
The art of persuasion, MUO, 2005.
She also took part in the work of many international and domestic design judging panels. Sanja is the author or co-author of about 30 published scientific and professional works on the subject of design, design management and branding.
My work
Selected designs
ETHNO PURSE
Exhibited at collective exhibition Recycle/Reuse, Ulupuh Gallery, Zagreb
From RE:collection series
collaborator: Jadranka Pipić, textile engeneer
Photo: Vilka Rožić
Year: 2024
PRIJEVARA / BETRAYAL
visual identity for a theatre play
Photo: Vilka Rožić
Clients: Erato Theatre/ Croatian National Theatre in Šibenik (coproduction)
Year: 2022

ZAGREPČANKA / A WOMAN FROM ZAGREB
Visual identity for a theatre play
Clients: Erato Theatre / MB stage (coproduction)
Year: 2022
KAD SVIJEĆE DOGORE / WHEN THE CANDLES BURN
Visual identity for a theatre play
Photo: Mara Bratoš
Clients: Erato Theatre/ Croatian National Theatre in Zagreb (coproduction)
Year: 2021
AFRICAN WEEK
Visual identity for African Week
Photo: Various Authors
Client: Dyalli, association for promotion of African culture in Croatia
Year: 2009 – 2016
BLACK & WHITE POSTER
Poster for The 7th International Design Competition – SHOKU: TOUCH, FEEL
Coauthor: Tadej BrateljClient: Zagreb Typhlological Museum (Tiflološki muzej u Zagrebu)
Year: 1995
BLACK & WHITE GREETING CARDS
Greeting card for the blind and visually impaired
Client: self-iniciated project
Year: 2021/2022

RATKO VOJTEK CD SERIES
Mozart portable / Organ concertos
Photo: M. Ercegović
Client: Rocco & Partner
Year: 2006
UNDERTANGO DOUBLE CD
Music by Astor Piazzola
Peter Soave & Rucner quartet
Photo: Hrvoje Grgić
Client: Rocco & Partner
Year: 2007
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